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Comparative Advertising: History, Theory, and Practice
| Full title: | Comparative Advertising: History, Theory, and Practice |
|---|---|
| ISBN: | 9781498560320 |
| ISBN 10: | 1498560326 |
| Authors: | Beard, Fred |
| Publisher: | Lexington Books |
| Num. pages: | 246 |
| Binding: | Hardcover |
| Language: | en |
| Published on: | 2018 |
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