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Positioning Theory and Strategic Communication: A new approach to public relations research and practice (Routledge New Directions in PR & Communication Research)
| Full title: | Positioning Theory and Strategic Communication: A new approach to public relations research and practice (Routledge New Directions in PR & Communication Research) |
|---|---|
| ISBN: | 9781138497368 |
| ISBN 10: | 1138497363 |
| Authors: | James, Melanie |
| Publisher: | Routledge |
| Edition: | 1 |
| Num. pages: | 242 |
| Binding: | Paperback |
| Language: | en |
| Published on: | 2018 |
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