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Flying Off Course
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Full title: | Flying Off Course |
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ISBN: | 9781138224247 |
ISBN 10: | 1138224243 |
Authors: | Doganis, Rigas. |
Publisher: | Routledge |
Edition: | 5 |
Num. pages: | 358 |
Binding: | Paperback |
Language: | en |
Published on: | 2019 |
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Synopsis
Characteristics And Trends In The Airline Operations -- International Regulation -- Bilaterialism Or ?open Skies? -- Understanding The Structure Of Airline Costs -- Determinants Of Airline Costs -- The Economics Of The Low-cost Model -- The Economics Of Passenger Charters -- Alliances As A Management Tool -- Airline Marketing -- The Role Of Passenger Demand -- Forecasting Demand -- Product Planning -- Pricing For Profit? -- The Impact Of Ancillaries -- By Dr. John F. O'connell -- The Economics Of Air Freight -- Strategies For Success -- Bibliography -- Index. Rigas Doganis. Revised Edition Of The Author's Flying Off Course, 2010. Includes Bibliographical References And Index.