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Managing Brands in 4D: Understanding Perceptual, Emotional, Social and Cultural Branding

Full title: Managing Brands in 4D: Understanding Perceptual, Emotional, Social and Cultural Branding
ISBN: 9781787561038
ISBN 10: 1787561038
Authors: Pogorzelski, Jacek
Publisher: Emerald Publishing
Num. pages: 180
Binding: Hardcover
Language: en
Published on: 2018

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