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Managing Brands in 4D: Understanding Perceptual, Emotional, Social and Cultural Branding
Full title: | Managing Brands in 4D: Understanding Perceptual, Emotional, Social and Cultural Branding |
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ISBN: | 9781787561038 |
ISBN 10: | 1787561038 |
Authors: | Pogorzelski, Jacek |
Publisher: | Emerald Publishing |
Num. pages: | 180 |
Binding: | Hardcover |
Language: | en |
Published on: | 2018 |
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