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MARKETING is FINANCE is BUSINESS: How CMO, CFO and CEO cocreate iconic brands with sustainable pricing power in the new Galactic Age
Full title: | MARKETING is FINANCE is BUSINESS: How CMO, CFO and CEO cocreate iconic brands with sustainable pricing power in the new Galactic Age |
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ISBN: | 9781532394935 |
ISBN 10: | 1532394934 |
Authors: | Burggraeve, Chris R. |
Publisher: | Vicomte |
Num. pages: | 334 |
Binding: | Hardcover |
Language: | en |
Published on: | 2018 |
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