Gen Z @ Work: How the Next Generation Is Transforming the Workplace

Synopsis

A Generations Expert And Author Of When Generations Collide And The M-factor, Teams Up With His Seventeen-year-old Son To Introduce The Next Influential Demographic Group To Join The Workforce--generation Z. At 72.8 Million Strong, Gen Z (born Between 1995 And 2012) Is About To Make Its Presence Known In The Workplace In A Major Way, And Employers Need To Understand The Differences That Set Them Apart. They're Radically Different Than The Millennials, And Yet No One Seems To Be Talking About Them--until Now. This Generation Has An Entirely Unique Perspective On Careers And How To Succeed In The Workforce. Based On The First National Studies Of Gen Z's Workplace Attitudes; Interviews With Hundreds Of Ceos, Celebrities, And Thought Leaders On Generational Issues; Cutting-edge Case Studies; And Insights From Gen Zers Themselves, Gen Z @ Work Offers Knowledge Today's Leaders Need To Get Ahead Of The Next Gaps In The Workplace And How Best To Recruit, Retain, Motivate, And Manage Gen Zers.