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Services Marketing: People, Technology, Strategy
Full title: | Services Marketing: People, Technology, Strategy |
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ISBN: | 9781944659004 |
ISBN 10: | 1944659005 |
Authors: | Jochen Wirtz Christopher Lovelock |
Publisher: | World Scientific Publishing (US) |
Edition: | 8 |
Num. pages: | 800 |
Binding: | Hardcover |
Language: | en_US |
Published on: | 2016-04-11T00:00:01Z |
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