Applied Survey Sampling

Synopsis

Written For Students And Researchers Who Wish To Understand The Conceptual And Practical Aspects Of Sampling, This Book Is Designed To Be Accessible Without Requiring Advanced Statistical Training. It Covers A Wide Range Of Topics, From The Basics Of Sampling To Special Topics Such As Sampling Rare Populations, Sampling Organizational Populations, And Sampling Visitors To A Place. Using Cases And Examples To Illustrate Sampling Principles And Procedures, The Book Thoroughly Covers The Fundamentals Of Modern Survey Sampling, And Addresses Recent Changes In The Survey Environment Such As Declining Response Rates, The Rise Of Internet Surveys, The Need To Accommodate Cell Phones In Telephone Surveys, And Emerging Uses Of Social Media And Big Data.--publisher's Website. Introduction To Sampling -- Defining And Framing The Population -- Drawing The Sample And Executing The Research -- Setting Sample Size -- Stratified Sampling -- Cluster Sampling -- Estimating Population Characteristics From Samples -- Sampling In Special Contexts -- Evaluating Samples. Edward Blair, Johnny Blair. Includes Bibliographical References And Indexes.